Tickets

MA Leaders | Next Event: York, 19 March 2025

MA Leaders Club will be kicking off 2025 with our next event in York on 19 March. A city steeped in history with plenty of iconic landmarks to see, York promises to deliver one of our best events yet.

We'll be welcoming Kate Nicholls, CEO of UKHospitality, for a legislative & government update ahead of the April crunch date, and will also be welcoming Anna Massey, Strategy Director of Omne, to talk about Unlocking Gen Z by introducing us to what younger consumers are looking for out of the comfort of their homes.

Other topics in the offing include a HR panel to discuss the upcoming challenges for multi-site pub operations, as well as a state of the nation panel and much, much more.

If you'd like to join us for this event, please purchase your tickets using the button below.

Please note: Only multi-site pub owners and operators are eligible for the MA Leaders Club and our events. If you are accepted into the MA Leaders Club, you'll need to buy your tickets to attend the event below.

MA Leaders Ticket

£50.00
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If you need assistance purchasing your tickets, please get in touch with Rebecca.George@wrbm.com

Why have we introduced an attendance fee?

Agenda & Timings for MA Leaders Club York, 19 March 2025 | Manahatta York, 3 Little Stonegate, York YO1 8AX

  • Registration: 10:00
  • Conference start: 10:30
  • Conference end: 15:25
  • Study tour start: 15:30
  • Study tour end: 19:00


  • Scene Setter

    Millions visit York every year, so operating must be a doddle? We hear from local operators and experts on how the market works, and where the challenges and opportunities are. With Star in Harome’s Andrew Pern, Jamie Hawksworth, Pivovar, and Sarah Loftus of Visit York.

  • Unlocking Gen Z

    With the next generation having different demands to previous, how can operators tap into that sector and meet the demands of emerging consumers. OMNE’s Anna Massey outlines what operators need to know to win in this market.

  • Beer Innovation

    The beer category needs a rethink, but how do we recharge and engage with younger consumers? We hear from Tom Bott of Signature Brew,  James Buchanan of Thornbridge Brewery and Martin Entwistle from Laine Brew Co,

    • Four Days a Week

      There's a growing movement for cutting back on the working week and the employee benefits that offers. We’ll hear from two operators Richard Gordon of the Greedy Gordon Group, and Jen Thompson of Crate Brewery, who’ve both trialled the scheme, along with Sam Hunt from the 4 Day Week Foundation.

    • Employment Challenge

      With government taxes increasing the costs of employment, how is that impacting on operations. We speak to three top HR directors to get their take on how they’re managing the situation.

    • Legislation Update

      With the ramifications of the recent budget nearing, we hear from UKHospitality on what the Government has in store for us, and whether they’re actually listening to the sector.

    • State of the Nation

      We hear from three top bosses on how they see the current pub and bar sector, what are the challenges and where are the opportunities. Speakers include Arc Inspiration’s Martin Wolstencroft and Tokyo Industries' Aaron Mellor with others to be confirmed.

    • Table Discussion

      Discussion around employment issues, from four day weeks to cutting back on costs, sharing ideas and innovation.

    • Exit Interview

      Outgoing Everard’s boss Stephen Gould shares his thoughts and insights from the top of the trade, and where he sees the market moving.


    Study Tour Venues

    • Impossible York (3 St. Helen's Square, York YO1 8QN)

      Impossible Restaurant & Wonderbar York is the latest modern addition to the iconic St Helen’s square, in the heart of York’s buzzing shopping and hospitality scene. This Grade II listed building is a hidden gem within the stunning twists and turns of Ye Olde cobbled streets.

    • House of Trembling Madness (14 Lendal, York YO1 8AA)

      Famed for its unbelievably small kitchen, impressively huge collection of beers, & its rich and varied history, this medieval ale house will always be associated with its quirky taxidermy animal collection, and the staff who truly embody the spirit of "Madness"!

    • Valhalla (4 Patrick Pool, York YO1 8BB)

      At Valhalla you will find an awesome selection of craft beer and ale, mead aplenty, wondrous home cooked food, Rock ‘n Metal music day and night and an atmosphere unlike any other.

    • Brew York (Unit 6, Enterprise Complex, Walmgate, York YO1 9TT)

      At Brew York's flagship venue, you’ll find six cask hand pulls and ten keg taps that pour all kinds of fresh Brew York beer, including their signature classics and limited new releases.