This conference was held at the Royal Victoria Holiday Inn in Sheffield on 13th September, 2018.

Key Speakers included:

Heath Ball, Great British Pub of the Year Award winner: Heath took us through improving standards on wine offerings, sharing his valuable insights into how to build a great wine offer and what pubs can do to maximise their profits around this huge and timeless opportunity.

Jamie Shipperly, senior category manager at Coca-Cola European Partners: Offering some leading insight into understanding consumer behaviours in food-led pubs, Jamie walked attendees through key areas such as range, visibility and experience to give them the keys to success when it comes to soft drinks sales.